You and Your Critter Will

Thrive Together!

At CBA, we believe that thriving animals start with informed, compassionate humans. Whether you’re caring for cats, dogs, horses, or any beloved companion, our courses and resources are grounded in science, ethics, and compassion. We’re here to help you understand your animals better, strengthen your bond, and make confident, conscious choices because, when we learn from reliable sources, we thrive together.

Here’s How We Help

Evidence-Based

Our content and resources are based on science, experience, and backed by evidence. One of our goals is to protect your critters by debunking myths, discrediting misinformation, and challenging AI-generated content. Whether you are a professional, caregiver, or someone thinking about adopting a critter, our resources will help!

Animal Behaviour

Understanding how our behaviour and environment affect an animal is critical to ensure their quality of life. Instead of focusing on whether a behaviour is a problem, we focus on what an animal is attempting to communicate. That’s why we created the Critter Bond Academy. We help caregivers just like you to develop a stronger bond with your critters!

Informative Articles

We take our responsibility to provide authentic information seriously, and that’s why our articles are written with the utmost professionalism. We don’t write to gain popularity, fame, or to sell a product; instead, our mission is to improve the lives of caregivers and their critters around the world.

Close-Up Photo of Brown And White Horse

Our Mission is Simple

We coach caregivers just like you to create a strong bond with their animals.

A strong bond improves your connection with your critter and resolves many behavioural and health issues. Our mission is to help caregivers understand how their behaviour, intentions, and expectations reflect on the emotional and physical well-being of animals, and provide them with the resources to inspire a better bond.

We Practice L.I.M.A

LIMA (Least Intrusive, Minimally Aversive) refers to a training approach where the least invasive methods are used to achieve behaviour change. Those who adhere to LIMA principles prioritize humane and effective methods, requiring extensive training to minimize the use of intrusive techniques. LIMA does not endorse the use of punishment and focuses on effective interventions which cater to an animal’s welfare needs. For example, concentrating on the animal’s environment, health, and positive reinforcement strategies, such as differential reinforcement, desensitization, and counter-conditioning, can achieve most behaviour changes.

We Advocate for the Welfare of all Critters and Practice the Five Freedoms:

Freedom from Hunger and Thirst:

by providing ready access to fresh water and a diet to maintain full health and vigour.

Freedom from Discomfort:

by providing an appropriate environment, including shelter and a comfortable resting area.

Freedom from Pain, Injury or Disease:

by prevention or rapid diagnosis and treatment.

Freedom to Express Normal Behaviour:

by providing sufficient space, proper facilities and company of the same species.

Freedom from Fear and Distress:

by ensuring conditions and treatment which avoid mental suffering.

“Research proves that our behaviour, mood, environment, and mindset all impact the lives of animals, and yet, we still ask them to change without assessing how we can change for them.”

Lisa Bell, Animal Behaviour Consultant and Certified Pet Nutrition Coach

Our Mission is Our Passion

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